Airplane Mode

Airplane Mode is a case study for a wellness brand that sells cannabis infused tinctures. Tinctures are an easy, discreet, way to get relief from cannabis without having to smoke it.

So, fasten your seatbelt, switch on Airplane Mode, sit back, and relax because you are about to hit high altitudes.

Brand Personality

• Chill and relaxed

• Inviting and light

• Engaging and memorable

Target audience

People 21 years old and older who are looking for natural remedies for stress relief by using cannabis infused products. This target audience values quality products and the goal is to catch their attention to stand out from other products.